Outdoor advertising has the possibility to do a lot of different things. The primary purpose is to create awareness of brands to people who are out living their lives, but they’re capable of doing much more than just that. It may sound slightly dramatic, but billboards have saved lives before, and keeping the creative ideas […]
Humans have spent all of history protecting themselves from dangerous predators, but one specific animal brings fear into the hearts of people all over the globe. There are ways to fight back against this creature, but no one knows how to stop it completely. Because of a number of factors, it’s becoming a major hazard […]
Almost everyone has pulled a can out of those little plastic holders that keep six packs together, and most people are slightly aware that these often end up in the oceans. It’s easy to ignore this fact and assume the fish will be fine, but is that really the best course of action? One brewery […]
Black Friday is a tradition in the United States that isn’t always thought about in a positive way. In fact, when talking about the day, most people first think of shoppers getting in physical fights over good deals on random products. Companies constantly try to outdo each other with better sales, earlier opening hours, and […]
Most people would like to help a good cause if they are able, but sometimes they’re not sure how to go about doing it. Instead, they go on with their daily lives and tune out the misfortunes of others. But, since they don’t really think about it, their conscious remains clear. However, one major retailer […]
From a young age, McDonald’s does a great job of pushing its image of a playful wonderland right into your head. That works pretty well, but eventually you grow up, and Ronald McDonald becomes less and less interesting as the years pass. But, it’s not only children who like to play. Adults may be too […]
Chicago is a great city, but you’re going to have a hard time finding someone who doesn’t complain about the brutal winters. The intense cold and constant days of snow really start to get to the residents, and they eventually begin to dream of an escape. Naturally, many think of sitting on a sunny beach […]
Do you notice billboards on the side of the road when you’re driving? Most people do, but they’re far more effective if they’re something you can relate to instead of a generic ad. However, this can be quite a challenge for advertisers because of the diverse backgrounds of drivers going past the signs. There’s no […]
What an incredible week for Puerto Rico! Mónica Puig’s victory over Angelique Kerber in the women’s single tournament in Rio was the first Olympic gold medal for the island of Puerto Rico!!! We are so incredibly proud of Mónica and every Puerto Rican is holding their heads a little higher this week. Attracting More Interest in the Olympics […]
How successful is your advertising? Do you even have a strategy? Most companies do, but there are quite a few who don’t do it correctly. And the truth is, a little mistake can put you out of business, but a minor correction can drive your sales through the roof. It all comes down to relating […]
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